Pelotan
CleanHub

Pelotan protects our oceans from plastic waste

For every Pelotan product you buy, we collect ocean-bound plastic.

Plastic collection since Jun ‘20

Jun 2020 — Jun 2024
Complete
4,000 kg
Show yearly breakdown
Jul 2024 — Jun 2025
In Progress
1,000 kg
16 kg recovered so far
All data is verified by our track and trace OS. CleanHub is the first plastic credit system verified by industry leaders in auditing environmental impact TÜV SÜD, bringing a new level of transparency and rigor to the plastic credit market.

How waste management prevents plastic pollution

Two billion people in coastal regions don’t have access to proper waste management. Trash is either openly burned, dumped, or piled onto poorly managed landfills, destined to impact our climate. Waste management systems prevent trash from ever leaking into nature or being burnt under the open sky.
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Impact progress

Rainwater, wind and floods carry plastic waste from the land into the oceans. Pelotan partnered with CleanHub to collect plastic waste before it can enter the most precious ecosystem on earth.

Jun 1, 2020
Pelotan enables the safe collection and recovery of ocean bound plastic waste. The contribution supports clean environments and creates sustainable jobs in the global south.
Assignment to all our collection partners
Jun 1, 2020

Our Collection Hubs in India, Indonesia, and Cambodia all intercept waste before it even reaches the environment by collecting it directly from households as well as waterways, and fishermen's bycatch from the ocean. We help build these collection systems, providing communities with access to waste management for the first time to prevent open dumping and burning. Every financial contribution helps to expand the model across coastal regions in this world and creates stable and dignified jobs for local communities.

3
Ongoing collection and sorting

After the waste has been collected, it is sorted into different categories so each material can be disposed of correctly. Recyclable plastic is sold to local recyclers, non-recyclable plastic is processed in the most environmentally sustainable way available. We track all the plastic recovered through the CleanHub app.

4
Recovery live update

The collection and recovery efforts are in motion. Track here, how much plastic waste has already been recovered.

100%
Previous year
Jun 2020 — Jun 2021
Complete
1,000 kg
100%
Previous year
Jul 2021 — Jun 2022
Complete
1,000 kg
100%
Previous year
Jun 2022 — Jun 2023
Complete
1,000 kg
100%
Previous year
Jul 2023 — Jun 2024
Complete
1,000 kg
2%
Current year
Jul 2024 — Jun 2025
In Progress
Status
16 kg
Goal
1,000 kg

Pelotan's strategy for positive change
At Pelotan, our mission is to protect every outdoor athlete from the sun and so at the very core of our business is an absolute passion for the natural world in which we train, race and recover. Due to regulatory requirements, our products have to be in HDPE bottles so we encourage responsible use and recycling of these and look to make a net positive impact on our plastic use wherever possible.
Waste reduction
After joining 1% for the Planet, we removed all plastic from our packaging and moving to paper and card. As such we reduced our consumption to the absolute minimum (the legally required usage of HDPE in bottles) and ensure that this is entirely recyclable. We want to go one step further and make a net positive impact by removing MORE plastic from the environment than we contribute.
Plastic replacement
At Pelotan, our mission is to protect every outdoor athlete from the sun and so at the very core of our business is an absolute passion for the natural world in which we train, race and recover. We currently use 100% recyclable materials for our shipment packaging in the form of paper and card alternatives. It is a more expensive method of shipping but aligns with our vision.
Why Plastic Positive
Plastic positive is a source of great pride for our business as we encourage people to safely enjoy nature through sport. We are also conscious of our impact throughout the supply chain - we selected a manufacturing partner with an eye on their social and environmental credentials, specifically that they do not test on animals (and do not purchase any raw materials from anyone who does), are fully vegan friendly and are ISO 14001 – Environmental Management accredited, with a production facility possessing an A grade for energy efficiency and a photovoltaic roof system that reduces carbon output by over 30,000 KG of Co2 per year.

CleanHub data & news

Live impact

Pelotan is part of a large community of conscious brands that fund the recovery of plastic. This data shows the total amount of plastic that has been collected by our hubs and recovered through CleanHub
Timeframe

1 month

1 year

FAQs

CleanHub empowers companies to take immediate responsibility for their plastic footprints. We connect ocean-loving brands with local communities, and facilitate the collection and safe processing of non-recyclable plastic. We understand the importance of proving impact, so we’ve built track & trace technology to provide evidence of how much plastic is collected, and where it ends up after we take care of it.

We choose recovery methods with the lowest environmental impact possible, and use our market position to enforce better working conditions for local workers.

80% of the plastic waste that ends up in the oceans is so-called flexible packaging or multilayer packaging, like chip packets, sauce sachets, etc. This material is either impossible to recycle or there is no demand from the market for the products (unlike water bottles which are commonly collected as they can be recycled, and so have ‘value’). Plastic that can’t be recycled is openly burned in small backyard fires or in landfills, or it is carried away into nature by the monsoon or strong winds. While we do collect all plastics, we focus on non-recyclable plastic to maximize our impact.

In order to stop ocean bound plastic, we need to significantly increase plastic recovery rates in high leakage locations. To achieve that, we empower communities around the world to cope with their own plastic waste, create incentives, develop waste management standards and foster local entrepreneurship. In our network of recovery endpoints we provide critical off-take agreements to safely treat plastic waste.

Plastic pollution is a global problem that affects us all. CleanHub is building a global network of local Collection Hubs in high impact locations to facilitate the collection and safe processing of non-recyclable plastic. We operate primarily in South (East) Asia which is the gateway for more than 80% of all plastic that enters our oceans. With your contribution we can reduce the mismanagement of plastic waste in these regions to eventually stop this environmental crisis.

Recyclable goods are sold for local recycling. Non-recyclables are sent for co-processing.

Co-processing refers to the simultaneous recycling of mineral materials and recovery of energy in the process of cement manufacturing and achieves a superior environmental performance as compared to landfill and incineration. For co-processing recovery we partner with Geocycle.

To learn more, read our blog - What happens to the collected waste

Plastic neutrality means that for every amount of plastic created, an equal amount of plastic waste is retrieved from the environment to be appropriately disposed of - either recycled or repurposed.

We work with brands to calculate their plastic footprint and recover the equivalent amount from the environment in high leakage countries, such as Indonesia or India. Some brands want to go further and recover more plastic than they emit, earning them Plastic Neutral + status. . Every contribution directly prevents plastic from entering our oceans and supports the development of local waste management infrastructure.

To stop plastic from entering the environment, we need to get to a point where the material is collected as close to the consumer as possible, and intercepted before it can reach the ocean. The majority of our plastic efforts are door-to-door collection or other smart ways to aggregate waste in one point. We also finance projects with passive technologies that catch plastic in rivers. The smallest fraction of plastic stems from beach cleanups or is directly sourced from the ocean.

Recovering plastic from the environment involves three distinct operations. Firstly the collection of the plastic, secondly the sorting of plastic into its unique types and thirdly the safe and final treatment. We digitize the recovery of ocean bound plastic from start to finish.Our Hubs use our technology to track the full collection process, which means we can verify every piece of plastic that is collected and what happens to it after we take care of it.

Watch this video to see how it works

We choose the best recovery method according to three steps. Firstly, available recovery options are ranked according to the waste management hierarchy, i.e. Recycling > Energy Recovery > Landfill. Secondly, we rank all options on the basis of life-cycle assessment results that determine related Co2 emissions. Thirdly, all recovery options are ranked by their level of technology and safety. CleanHub only works with recovery companies that operate according to the European code of conduct.

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