Fresh Color's plastic sustainability report
How we’re protecting oceans from plastic waste
Fresh Color recovers 50.00 g of plastic from the environment for every product sold. 🙌
Scroll down
Our sustainability commitment at Fresh Color
Why we act on plastic
More than 2 billion people worldwide dispose of their trash in nature because there are no waste collection services.
Through our partnership with CleanHub, we fund waste collection in coastal communities where services were previously unavailable or not affordable.
This year we're supporting these sustainability projects
Through CleanHub, we fund projects that collect plastic waste - either directly from nature, at community collection points or directly from local households. The plastic is then sorted and any material that can be recycled is reused. Plastic that cannot be recycled is used as an alternative fuel in cement production, replacing coal and gas. This prevents the plastic from entering the environment again.
Thanks to you
2 kg
of plastic will never end up in our oceans 🌊
2024-25
In progress
How we support local communities
By supporting waste collection, we improve lives in coastal communities and create safe and dignified jobs with fair pay and opportunities.
Fresh Color recovers 50.00 g of plastic from the environment for every product sold. 🙌
Sign up to our newsletter
Subscribe to receive monthly insights. Plus, we’ll collect 1kg of plastic on your behalf.
Our accreditation
We're the first plastic credit system verified by TÜV SÜD
Sustainable Development Goals
